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Every moment in business happens only once. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. And the next Mark Zuckerberg won't create a social network. If you are copying these guys, you aren't learning from them. It's easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. But every time we create something new, we go from 0 to 1. The act of creation is singular, as is the moment of creation, and the result is something fresh and strange. Zero to One is about how to build companies that create new things. It draws on everything the author learned directly as a co-founder of PayPal and Palantir and then an investor in hundreds of startups, including Facebook and SpaceX. The single most powerful pattern he has noticed is that successful people find value in unexpected places, and they do this by thinking about business from first principles instead of formulas. Ask not, what would Mark do? Ask: what valuable company is no one building?
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Previews available in: Chinese English
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Showing 4 featured editions. View all 14 editions?
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1
ZERO TO HERO: How to Build the Future or designing your destiny
Sat, April 19 2025, Ndimih Boclair
audio cd
- 1st edition
0804165254 9780804165259
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2
Cong 0 dao 1: kai qi shang ye yu wei lai de mi mi
2015, Zhong xin chu ban she
in Chinese
- Di 1 ban
7508649710 9787508649719
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3
Zero to One: Notes on Startups, or How to Build the Future
2014, Crown Business
Hardcover
in English and Swahili
- First edition
0804139296 9780804139298
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4
Cong 0 dao 1: Zero to one : notes on startups, or how to build the future
2014, Tian xia za zhi gu fen you xian gong si
in Chinese
- Di 1 ban
9862419539 9789862419533
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Book Details
Edition Notes
Translation of: Zero to one : notes on startups, or how to build the future / Peter Thiel with Blake Masters. New York : Crown Business, 2014.
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If you want to build a better future, you must believe in secrets.
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.
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